The one word you should never use to start an email

The one word you should never use to start an email

“The New York Times”‘ weekly “Corner Office” column features corporate executives on leadership, and the recent column on Jonathan M. Tisch, co-chairman of the board of the Loews Corporation (Loews Hotels & Resorts), piqued our...

Being ‘in the flow’

There’s being in the flow with your work colleagues, and then there is this: När du och dina kollegor har flow på jobbet Posted by Nyheter24 on Sunday, September 13, 2015   Psychologist Mihály Csíkszentmihályi describes the mental state of...
Monitor your brand’s online presence

Monitor your brand’s online presence

I’m going to date myself with this one, but part of my first job after college was to open and categorize a big packet of newspaper clippings that came into our office every few days. We subscribed to a “clipping service,” which used to be the only surefire way to...
Does your (Facebook Page) content make the cut?

Does your (Facebook Page) content make the cut?

Yesterday, Facebook announced changes to its News Feed that are more significant than you might imagine, especially in the world of what we do here at Shift Key — content marketing. Read the full alert from Facebook:...
When ‘best’ just isn’t good enough

When ‘best’ just isn’t good enough

Take a look at your inbox. If you’re anywhere close to the average business user, you send and receive around 125 emails a day. The total number of worldwide email users stands at over 4.1 billion, with over 108.7 billion emails sent and received each day, according...