Shift Key’s Ultimate LinkedIn Cheat Sheet

Shift Key’s Ultimate LinkedIn Cheat Sheet

LinkedIn is the world’s largest professional network, and last month, we shared the first round of tips to max out its potential for your business. To unlock our full list of things you may have not known about LinkedIn — the ultimate CliffsNotes cheat sheet —...
Stop the ‘Internet’ presses! We mean ‘internet’

Stop the ‘Internet’ presses! We mean ‘internet’

Over the weekend, the Associated Press announced some 250 additions to their 2016 AP Stylebook during the American Copy Editors Society’s national conference in Portland. Some updates are minor, and some are blowing up the Internet — well, at least in writer and...
4 keys to remembering names

4 keys to remembering names

by Jan Risher In celebration of Shift Key’s one-year anniversary earlier this month, we’d like to share some tips that have helped make us better people — these are also tips that should come in handy during the busiest time of year for social and holiday gatherings....
How to make your last name plural

How to make your last name plural

It’s the most wonderful time of the year for sending holiday cards to friends, family and clients — and unfortunately one of the most embarrassing times to commit crimes against the misuse of apostrophes. Imagine the horror to realize — only after mailing paper cards...
10 “tech” tricks for photos to boost SEO, CTR

10 “tech” tricks for photos to boost SEO, CTR

Content containing visuals yields more user interaction across all mediums, and earlier this week we shared 12 tips from pro photographers to take better digital photographs, from an artistic perspective, on your camera or mobile device. While everyone loves a...