At Shift Key, we know how to uncover and tell your story. Press releases work and earned media still plays a major role in gaining recognition and creating revenue for companies. Being proactive in telling an organization’s story elevates the whole marketing strategy....
The Shift Key team has a special love for authors. We offer a 100-Day Book Blitz – a package of public relations and marketing services – to both new and experienced authors. Our goal is to help authors reach name familiarity and increase book sales. This service...
When we tell folks that Shift Key is a content marketing and PR agency, we still get a lot of questions about the “content marketing” part. Loosely, content marketing is any marketing effort that shares media or publishes content — ideally “valuable, relevant and...
The ROI on email marketing is 4,300 percent, according to MyEmma, a thought leader on email marketing. So, here are four ways to make the most from your email marketing investment: 1) Create emails with a sense of urgency — a deal with a deadline. 2) Pair your sales...
We’ve recently shared a series on how to break through organizational bottlenecks to save companies time and money. You’ve heard how Pixelbrush, a web development agency, flips traditional timelines on their head with their new Daysite service, and how...
