Facebook observed data for one week on wall posts and comments, and they recently shared a fascinating study about how age, gender and geography play into how we use laughter online. The data revealed that most people ages 13 to 70 are using “haha” or longer...
In an announcement that might inspire you to reevaluate your own approach to things, Larry Page, Google CEO, announced Monday that there were some changes going on around here. In a letter on behalf of himself and Sergey Brin, his fellow Google cofounder, Page...
The first 2016 U.S. Presidential debate aired last night, with 17(!) GOP hopefuls divided into two separate debates and live broadcasts. The impact of social media on the election has been fascinating to observe thus far, and its presence on the debate was no...
(1) Don’t make it too sterile. Case in point: We assisted client One Acadiana with a press conference earlier today. The event was held inside Noble Plastics’ production site in Grand Coteau, Louisiana. The floor behind the press conference was in full...
by Liz Zendner Imagine owning a box factory. Now, imagine that the general public is able to email the box factory at any time to complain about relevant or irrelevant matters. People even email the box company to complain about the quality of tape, which has nothing...
Many of us who live in Lafayette, Louisiana — where Shift Key is based — are emotionally exhausted by now. The tragic, senseless events of last Thursday night at our local movie theater continue to crush us as a community and as friends of victims. When tragedies of...
What a stroll down your Facebook or Twitter news feed doesn’t confirm, a visit to one of over 31 million blogs will — everybody’s got something to say. If all the world’s a stage that’s being read about on the Internet, then bloggers have emerged as the critics and...
I’m going to date myself with this one, but part of my first job after college was to open and categorize a big packet of newspaper clippings that came into our office every few days. We subscribed to a “clipping service,” which used to be the only surefire way to...
Yesterday, Facebook announced changes to its News Feed that are more significant than you might imagine, especially in the world of what we do here at Shift Key — content marketing. Read the full alert from Facebook:...
So … carbon footprints, ecological footprints, and now you’re telling me we have to worry about a digital footprint, too? If you’re reading this, you already know more about digital footprints than you might think! What exactly is a digital footprint? And,...
