Do you LOL or ‘haha’? What your e-laughter says about you

Facebook observed data for one week on wall posts and comments, and they recently shared a fascinating study about how age, gender and geography play into how we use laughter online. The data revealed that most people ages 13 to 70 are using “haha” or longer...
Does your (Facebook Page) content make the cut?

Does your (Facebook Page) content make the cut?

Yesterday, Facebook announced changes to its News Feed that are more significant than you might imagine, especially in the world of what we do here at Shift Key — content marketing. Read the full alert from Facebook:...
The social media train has left the station

The social media train has left the station

We mentioned in our e-newsletter and in a blog a couple weeks ago 14 ways that content marketing has changed the business world. We have received many inquiries as follow-up from this, particularly about social network marketing efforts and how they should factor into...