You’ve got mail! Late-night email response is sign of society out of sync

You'veGotMail

By Jan Risher   Ever get an email late at night from your boss? Did you read it or wait until morning? Were you aggravated at the invasion of your privacy? If you were, you are not alone. Shift Key recently conducted a survey to get a gauge on people’s attitudes toward when work emails are received/sent — and the results surprised us. According to our research, 31 percent of those surveyed ha ...[Read More]

The state of content marketing

The state of content marketing

When we tell folks that Shift Key is a content marketing and PR agency, we still get a lot of questions about the “content marketing” part.  Loosely, content marketing is any marketing effort that shares media or publishes content — ideally “valuable, relevant and consistent” content to help companies attract and retain customers. “Content marketing” was first bounced around as a term in the late ...[Read More]