Punctuation gets political

What is it about the number of spaces after periods, or the use or omission of the Oxford comma that can send people into an all-out political brawl? Let’s not even go there with the use of apostrophes or commas. Likely, we were taught one particular way to address each of these punctuation issues in a typing or computer class as impressionable young tikes. “That’s the way itR ...[Read More]

Being ‘in the flow’

There’s being in the flow with your work colleagues, and then there is this: När du och dina kollegor har flow på jobbet Posted by Nyheter24 on Sunday, September 13, 2015   Psychologist Mihály Csíkszentmihályi describes the mental state of “flow” as “being completely involved in an activity for its own sake. … Your whole being is involved, and you’re using your s ...[Read More]

The best teachers

The best teachers

Teacher Appreciation Day and Week isn’t until the end of the school year, but I think it’s an appropriate a time as any to thank teachers — one of the most thankless jobs there is — as they begin another year of nurturing young minds. As someone who taught public school music for a very short time right after college, I quickly realized teaching was not for the faint of heart. I should add that I ...[Read More]

Banking commercials do ‘funny’ a la Christopher Guest

Banking commercials do ‘funny’ a la Christopher Guest

If you watched the premiere of CBS’s new “Late Show with Stephen Colbert” last night, then you may have already seen the first in a new series of Bank of America TV commercials. The spot was called “Pillars,” and it may have left you scratching your head. Remember our blog last week about how we’ve all likely sat through work meetings that should have been email ...[Read More]

How to skin a watermelon

How to skin a watermelon

Here’s to one last fling of summer (and a little content marketing thrown in for good measure). Who doesn’t want to know how to skin a watermelon? Here at Shift Key, we are fans of the watermelon — and were pleased to learn this fine trick to show off to our friends at our Labor Day soirees. Check it out and see if you aren’t amazed at their ninja-content marketing skills. Click ...[Read More]

I survived another meeting …

I survived another meeting …

Chances are, you’ve seen someecards.com or countless others’ memes along the lines of, “I survived another meeting that should have been an email.” When there are multiple Etsy stores selling t-shirts and mugs with the slogan, you know there has got to be a cultural phenomenon going on. What’s up with our business culture “meeting to meet” with no real pur ...[Read More]