Looking toward the stars from Old Algiers

Looking toward the stars from Old Algiers

All hope isn’t lost — and this is how I know. On Thursday, my husband and I drove to New Orleans and sat on a bench in Jackson Square waiting. My husband didn’t mind carrying the oversized gift bag containing a small red telescope, glow-in-the-dark ceiling stars, copies of “Diary of a Wimpy Kid” and “The Lightning Thief.” I had never met the young man I had bought the gifts for, but amidst all the ...[Read More]

Good news for neurotic, Negative Nancys

Good news for neurotic, Negative Nancys

What do Isaac Newton, Vincent van Gogh, Michelangelo, filmmaker Woody Allen — maybe even comic-producer Larry David — have in common? In addition to being textbook neurotics, there is new research that shows their neuroticism could be connected to their creative genius. The study was published yesterday in Trends in Cognitive Sciences by psychologists and neuroscientists at King’s College London. ...[Read More]

En vs. em vs. hyphens

En vs. em vs. hyphens

I’m talking about dashes — the under-utilized cousin of parentheses and commas — and their often confused, more distant relative, the hyphen. Hyphens (-) are the easiest to type quickly on your computer or mobile keyboard. They’re just one keystroke, no shortcuts, no searching through special character menus, and therefore often over-used when a dash might actually be needed. There is a long and s ...[Read More]

Uncle Sam WANTS YOU … to review him on Yelp

Uncle Sam WANTS YOU … to review him on Yelp

Large corporations and bureaucracies generally get a bad rap when it comes to customer service — many with good reason. As for customer service when it comes to government bureaucracies? You’d be hard pressed to find five-star reviews on Yelp. Federal agencies are trying to change that and will begin responding to reviews in an effort to improve government “customer satisfaction.” If you search “U ...[Read More]

Do you LOL or ‘haha’? What your e-laughter says about you

Facebook observed data for one week on wall posts and comments, and they recently shared a fascinating study about how age, gender and geography play into how we use laughter online. The data revealed that most people ages 13 to 70 are using “haha” or longer variations thereof (51 percent), followed by emojis (33.7 percent). Less common were “hehe” (13.1 percent) and “lol” at only 1.9 percent. Thi ...[Read More]

G is for Google

G is for Google

In an announcement that might inspire you to reevaluate your own approach to things, Larry Page, Google CEO, announced Monday that there were some changes going on around here. In a letter on behalf of himself and Sergey Brin, his fellow Google cofounder, Page explained the major overhaul of the status quo at Google citing the primary reason as tendency toward complacency when companies get too co ...[Read More]

Memetastic humor in Presidential race, debate

The first 2016 U.S. Presidential debate aired last night, with 17(!) GOP hopefuls divided into two separate debates and live broadcasts. The impact of social media on the election has been fascinating to observe thus far, and its presence on the debate was no exception, with shared drinking games or bingo cards circulating earlier in the week, Fox News partnering with Facebook (its lowercase “f” l ...[Read More]

Three things to make your next press conference better

Three things to make your next press conference better

(1) Don’t make it too sterile. Case in point: We assisted client One Acadiana with a press conference earlier today. The event was held inside Noble Plastics’ production site in Grand Coteau, Louisiana. The floor behind the press conference was in full operation throughout the press conference. Providing the noise doesn’t distract from the messaging (and it didn’t), these s ...[Read More]

Five tips for responding to e-complaints

Five tips for responding to e-complaints

by Liz Zendner Imagine owning a box factory. Now, imagine that the general public is able to email the box factory at any time to complain about relevant or irrelevant matters. People even email the box company to complain about the quality of tape, which has nothing to do with boxes! At this point in time, businesses are more connected and accessible to customers than ever before. Thanks in large ...[Read More]